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’Twas the Week Before Christmas at Trevi Communications

’Twas the week before Christmas, both in-house and out,
Not a client was stirring, knowing Trevi was still up and about.
The pitches were lined up by the chimney with care,
Ready for press hits that soon would be there.


The team was all nestled at desks glowing bright,
Crafting content and hashtags well into the night.
Gene and Lisa, with the whole team close by,
Reviewed winning strategies with their well-seasoned eye.
(Thirty years of brand magic guided their way,
To make eye-popping headlines dance the next day.)


When over in Chat there arose such a clatter,
Meghann sprang from her spreadsheet to see what was the matter.
Off to the dashboard she flew like a flash,
Clicked open the metrics and checked the web stats.


The GEO insights on fresh-posted content,
Gave Tina and Erin more ideas to implement.
And then what to their wondering eyes should appear,
But a trending opportunity — must pitch it this year!


With a strategist’s flourish, Gil crafted the pitch,
Shannon and Justin stood ready at the switch.
Faster than deadlines, the opportunities they all came,
The team whistled and typed and assigned opps by name:


“Now Tina! Now MK! Now Colleen and Sinead!
On Emilie! On Dominik! Analytics! Maybe paid?
To the top of the search! To the front of the feed!
Now optimize! Optimize! Give clients the lead!”


So up went the content across digital skies,
With Trevi ensuring the “Likes,” they would rise.
Social media posted at just the right time,
Flying high in engagement, the click-rates sublime.


And then, in a twinkle, they heard over Zoom
The pings of reporters requesting a room.
PR lines were ringing, media messages aligned,
Trevi’s superpower, revealed: making our clients shine.


The agency hummed like a well-oiled machine,
With clients so thankful for Lisa and Gene.
And with digital, content, and PR so tight,
Trevi delivered results that lit up the night.


We sprang to our laptops, and to our team gave a cheer,
“Another great quarter, another great year!”
And they heard them exclaim as they logged out with delight,
“Happy branding to all, and to all a good night!”

 

–Happy holidays from your friends at Trevi Communications!

Gene Hunt

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